Schnucks’ app upgrade helps locate best in-store prices

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Schnucks’ app upgrade helps locate best in-store prices

By Dan Berthiaume - 03/26/2019
Schnucks Markets is upgrading its consumer app to make locating products and obtaining the best in-store prices as easy as possible.

A new shopping list feature in the Schnucks Rewards consumer app automatically organizes the order of customers’ lists based on the layout of their selected Schnucks store. Customers can add items to their in-app shopping list in one of three ways — typing in the name of the item, scanning a product barcode or clicking on an item in the Schnucks digital ad.

Once an item is added to the shopping list, the Schnucks Rewards app automatically clips any available “Schnupons” — exclusive digital coupons — for instant savings. The shopping list updates in real time, allowing customers who share the same loyalty account to leave a note or to cross off items that have already been purchased. The app also provides a view of each item’s price, and notes which products are eligible for the WIC program.

In addition, the app features a new wellness guide which allows customers to view nutritional information and labels, as well as attributes such as heart-smart, gluten-free, high protein, and organic.

“We heard our customers saying that they’re time-starved and also hungry for more health and wellness information,” said Schnucks VP of marketing Ted Schnuck. “These new Schnucks Rewards features will make customers’ experiences in our stores more convenient, and take the guesswork out of nutritional planning by placing wellness information right at their fingertips.”

The Schnucks Rewards app can be downloaded to Android and iOS smartphones and is also accessible on desktops and tablets.

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