Walgreens educates Dallas teens through #ItEndsWithUs campaign

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Walgreens educates Dallas teens through #ItEndsWithUs campaign

By Michael Johnsen - 03/20/2018
Walgreens on Tuesday announced its #ItEndsWithUs campaign is coming to Dallas to educate local teens on the opioid epidemic.

As part of We Day Texas at the Curtis Culwell Center in Garland, thousands of local students will hear real stories of addiction and how Walgreens is taking action to combat the nation’s opioid epidemic. The #ItEndsWithUs campaign objective is to provide teens with resources and positive steps they can take in their community, which are all available at Walgreens' #ItEndsWithUs hub.

The campaign will feature actor Brandon Larracuente from the Netflix popular series “13 Reasons Why” and “Bloodline.” Larracuente, who lost a close friend to opioid addiction, will speak via video message to introduce to a local Texan, Adelle Buede, who overcame her addiction and is now working with Walgreens to raise awareness.

“I’m proud to work with Walgreens to raise awareness and educate teens on opioid misuse and abuse,” said Adelle Buede, Addiction Campuses Treatment Specialist. “Through their #ItEndsWithUs campaign, teens can find tools and resources to take action in their community. Together, with Walgreens, we can take the first step to end the opioid epidemic.”

Buede will speak about Walgreens safe medication disposal program that began in 2016. Safe medication disposal kiosks allow individuals to safely and conveniently dispose of their unwanted, unused or expired prescriptions, including controlled substances and over-the-counter medications, year-round at no cost. Kiosks are available in more than 50 Walgreens pharmacies in Texas during regular pharmacy hours and offer one of the best ways to ensure medications are not accidentally used or intentionally misused by someone else. Most people who misuse prescription drugs first obtain them from a family member or friend, often from a home medicine cabinet.

Walgreens will continue to raise awareness around the opioid epidemic at upcoming WE Day events in 2018, with the help of Larracuente engaging teens across the country.

As part of its comprehensive national plan to combat drug abuse, Walgreens has made naloxone, a lifesaving opioid antidote, available without a prescription in all of its 700 pharmacies in Texas, in accordance with state pharmacy regulations. Naloxone can be used in the event of an overdose to reverse the effects of heroin or other opioid drugs, and is administered by injection or nasal spray.

Walgreens has also installed safe medication disposal kiosks in 600 of its pharmacies across 45 states and is in the process of expanding its program to an additional 900 Walgreens drugstores across the country. When the expansion is complete, safe medication disposal kiosks will be available in 1,500 Walgreens locations nationwide.

Following WE Day Texas, Walgreens will continue to create awareness on the opioid epidemic at WE Days in Los Angeles on April 19, 2018; Chicago on April 25, 2018; and Seattle on May 3, 2018. These new markets follow the campaign’s launch at WE Day UN at Madison Square Garden in September 2017.