SLIDESHOW: Inside CVS Pharmacy’s largest new format flagship
CVS Pharmacy has opened more than 13,000-sq.-ft., two-story location in Times Square — the largest featuring the company’s new front-store strategy.
From product-grouping "Discovery Zones" and its OTC and health selection that focuses on the transition from sick-care to self-care, to better-for-you snack assortment and more robust beauty offerings, the location has all of the new standard features of the CVS Pharmacy front-store. It also has an in-store pop-up, called K-Beauty, co-created by Peach & Lily’s Alicia Yoon and dedicated to the fast-growing Korean beauty products category and carrying nearly 500 Korean beauty products across skin care and beauty.
On the health-and-wellness services front, the store not only contains a MinuteClinic, but an Optical Center where patients can see doctors of optometry for such services as eye exams, contact lens fittings and more.
Check out the slideshow above and read more about the new location by clicking here.