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Southeastern Grocers, DoorDash roll out grocery delivery, pickup service

The new e-commerce capabilities will provide customers with in-store prices and delivery in two hours or less, the company said.
southeastern grocery doordash

Southeastern Grocers, parent company of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is working with DoorDash on a new offering. 

Customers who shop their local Winn-Dixie and Harveys Supermarket stores online are now able to have their groceries delivered in as little as two hours with the benefit of in-store deals and promotions. Additionally, customers will be able to pick up their groceries curbside at their preferred store beginning in early 2023.

"After extensive research and listening to customer feedback, we recognized there was a need for delivery and curbside pickup options that reflected the same great prices and deals shopping in our stores provide," said Andrew Nadin, chief customer and digital officer of Southeastern Grocers. "We believe shopping online should be an extension of shopping your local stores, and our new offering is just that. It’s a Winn for customers looking to save, while still enjoying the convenience of shopping from their homes or offices.”

[Read more: Southeastern Grocers donates $1.2M to Folds of Honor]

The company’s new offering will allow customers to conveniently shop for their groceries online through the Winn-Dixie or Harveys Supermarket app or website and receive their order in two hours or less fulfilled exclusively by DoorDash Drive, DoorDash’s white label fulfillment platform.

"We are excited to expand our partnership with Southeastern Grocers to power their online fulfillment that will give consumers even more opportunities to enjoy the convenience of on-demand grocery, whether at home or on the go,” said Shanna Prevé, vice president of business development at DoorDash. "We have been working closely with SEG to grow their digital offerings and are excited to continue building our partnership to offer even more convenient and affordable options for their customers.”

In addition, the company noted that customers may notice store enhancements and equipment installments in Winn-Dixie and Harveys Supermarket locations over the coming months as the grocer prepares to seamlessly introduce its direct online shopping experience.

[Read more: Southeastern Grocers celebrates back to school season by hosting donation program]

Customers will be able to connect to the online shopping site through their Winn-Dixie and Harveys Supermarket apps or websites in October, with a rollout beginning in early 2023 for convenient curbside pickup.

Fresco y Más customers will be able to utilize the delivery and curbside pickup options in early 2023.

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