Hunger Action Month is in full swing, and Southeastern Grocers is looking to help those who need it most.
In order to do that, the Jacksonville, Fla.-based retailer is working with its SEG Gives Foundation on a community donation program that will support Feeding America’s ongoing efforts to address food insecurity in underserved communities.
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Until Sept. 28, those who shop at the retailer’s Fresco y Más, Harveys Supermarket and Winn-Dixie banners will be able to round up their grocery total to the nearest dollar or donate their desired amount to support the hunger relief efforts.
Funds raised will be used to support Feeding America network food banks in various communities throughout the retailer’s five-state footprint, the company said.
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“At Southeastern Grocers, we are committed to enhancing the quality of life and well-being of families in the communities we serve,” Elizabeth Thompson, the chief people officer of Southeastern Grocers, said. “We are proud to continue our commitment to Feeding America and Hunger Action Month by supporting the fight against food insecurity and providing communities with critical assistance during their most vulnerable times.”
In addition to its register campaign, Southeastern Grocers will be making a $150,000 supplemental donation to six Feeding American network food banks, including Feeding Northeast Florida in Jacksonville; Feeding South Florida in Pembroke Park; Feeding Tampa Bay in Tampa; Feeding the Gulf Coast in Mobile, Ala.; Second Harvest of Central Florida in Orlando; and Second Harvest of New Orleans.