Target adds fresh groceries to Order Pickup, Drive Up services

For those who need their fresh produce or other groceries in a hurry, Target’s got the solution.

The retailer announced that its Order Pickup and Drive Up services will now include fresh and frozen grocery items.

To start, the service will first roll out to stores in the Midwest, followed by the Twin Cities and Kansas City markets, and ultimately making the leap to more than 400 stores by the end of the month and more than 1,500 by the holiday season, the company said.

“The speed and convenience of our fulfillment options are unmatched across the country, and they’ve become even more critical for our guests searching for easy and safe ways to shop during the pandemic. By adding fresh grocery to the pickup services our guests already love, we’re giving them even more reasons to shop at Target,” John Mulligan, Target’s chief operating officer said. “During a time when even more people are looking for different ways to get the items they need, we’ll continue to invest in making Target the easiest and safest place to shop.”

Assortments now available in the pickup service now include fresh produce, dairy, bakery, meat and frozen products.

Orders are ready within a few hours, and for those opting for the Drive Up service, the experience is contactless, as associates bring the order to the car in less than two minutes, the company said.

Both Order Pickup and Drive Up are free with no membership or minimum order required.