Traditional Medicinals intros Throat Coat Lozenges

Catapulting off of its popular line of Throat Coat wellness teas, Traditional Medicinals is launching Throat Coat Lozenges. Created by the Sebastopol, Calif.-based company’s herbalists, the lozenges are certified organic and created with ingredients meant to soothe sore throats and ease coughs. 

Throat Coat Lozenges include menthol and pectin, as well as herbal extracts and essential oils. The company recommended that they be taken at the onset of symptoms when immediate cough and cold relief is needed.  

“We are always working to find new and innovative ways to connect people to the power of plants,” said Blair Kellison, CEO of Traditional Medicinals. “The lozenges have been a big step forward in bringing convenience and support to people who need fast relief for sore throats and coughs.”

Throat Coat Lozenges are sold in eucalyptus mint, sweet orange fennel and lemon ginger echinacea, with the former two containing menthol and the latter containing pectin. They are sold in bags of 16 individually wrapped lozenges that carry a suggested retail price of $5.99.