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Axe introduces Dark Temptation bodyspray and shower gel

9/15/2008

NEW YORK Unilever’s Axe brand has introduced the new Axe Dark Temptation in a bodyspray and shower gel.

Axe Dark Temptation combines the subtle aroma of chocolate with fresh gourmet scents, including hot chocolate amber and red peppercorn. Fragrance expert Ann Gottlieb developed the new Dark Temptation.

The new fragrance, which hit retail shelves this month, is available in Axe Deodorant Bodyspray (4 ounces) and Axe Shower Gel (12 fluid ounces). Both have a suggested retail price of about $4.99.

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