Inside Beauty

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Inside Beauty

DSN Inside Beauty focuses on news about the beauty category, including new products, trends and business news across the beauty industry in mass retail and retail pharmacy. 

King C. Gillette beard care builds on shave brand's legacy

Named after the brand’s founder, King Camp Gillette, the King C. Gillette collection features a double-edged safety razor that was pioneered back in 1901, alongside other beard care essentials.

TriDerma’s Essentials collection looks to soothe irritated skin

The Essentials line from TriDerma consists of products inspired by the skin struggles of those on the COVID-19 frontlines.

Sephora is offering Beauty Insider members new perks, including instant savings on purchases, point multiplier events, more sampling choices and exclusive experiences.

Exsens’ Crystal Body Oils collection embraces the spirits of its semi-precious stone packaging by featuring genuine crystals in every bottle, the company said.

The Sephora Health & Hygiene Guidelines include 48 safety and employee procedures that will take effect when select stores begin to reopen on May 22.

The Los Angeles-based company is partnering with Kristen Bell to develop, manufacture and distribute Happy Dance, a CBD skin care and personal care line aimed at a mainstream audience.

Before the pandemic hit, the mass-market beauty category was showing a flicker or two of life after years of difficult growth as consumers turned to brands sold mainly through department stores.

FaceTory’s Dreamy Jelly Hand Sanitizer is infused with essential oils to offset the pungent scent of alcohol.

Read about the five products Hamacher Resource Group's new product team identified as standouts in April.

BIC will feature Olympic swimmers Katie Ledecky and Simone Manuel in its new campaign, which highlights the confidence and competitive edge that exists inside all women.

Mr. Bubble Milk Bath is formulated with milk protein and coconut extract to nourish the skin, the company said.

Shave The Day, a head-shaving mobile game, turns players game points into real donations that help fund cancer research.

The #24effect campaign looks to ease the cost of making the switch to natural, non-toxic deodorants by providing consumers with the chance to win various prizes.

Swisse Wellness’ Clinical Collagen+ Beauty Blends are available in chai tea and green tea flavors.

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