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CoverGirl kicks off launch of Outlast Lipstain with celebrity unveiling


HUNT VALLEY, Md. Young Hollywood celebs Jessica Lowndes, Willa Holland, Leven Rambin and Emily Van Camp celebrated the launch of the CoverGirl Outlast Lipstain when Rihanna’s personal makeup artist, Mylah Morales, unveiled the beauty essential of 2009 at bebe Rodeo Drive.

The party kicked off the beauty partnership between CoverGirl and bebe and an exclusive preview of CoverGirl Outlast Lipstain free with a $100 purchase between Dec. 12 and 14 before the product hits retail shelves at mass.

Beginning in January, CoverGirl Outlast Lipstain will be available at mass in 10 shades. It will have a suggested retail price of $7.29.

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