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Dr. Fresh expands mouthwash facility


BUENA PARK, Calif. — Oral care manufacturer Dr. Fresh is expanding its mouthwash production facilities located on-site at its Buena Park, Calif., headquarters and is in the process of installing a toothpaste manufacturing facility.

Sales of mouthwash products account for more than 10% of Dr. Fresh’s revenues, and the current production facility is running at full capacity with orders through December 2012, the company stated. The company anticipates further growth in this sector, based largely on robust business with dollar stores in the United States and their counterparts worldwide.

The upgraded facility, expected to be up and running by the end of the second quarter in 2012, will feature a new high-speed rotary filler and will operate at three times the speed of present production.  In addition to FireFly and licensed Aim, Close-Up, and Spider-Man mouthwashes, Dr. Fresh also manufactures Binaca breath drops.

Private-label production for major drug, food and mass chains in the United States and abroad also represents a growing portion of Dr. Fresh’ business and will continue to increase with the expansion of the on site facilities.

The new toothpaste manufacturing facility will accommodate production of several branded and private-label adult and children’s toothpastes.  It is scheduled to be completed by May 2012.

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