Estée Lauder names new chief information officer

NEW YORK — In an appointment that will drive the growth of technology solutions for its retail, digital, social and analytics efforts, Estée Lauder has added a new SVP and chief information officer. The company recently named Michael Smith to the role, who began in that capacity on Aug. 28. He reports to Estée Lauder EVP and CFO Tracey Travis.

 

Smith brings to the beauty company a mix of IT, commercial and functional experience. He will oversee the advancement of IT applications and infrastructure to drive the company’s growth strategy. He also will manage its day-to-day technical operations with a focus on driving global tech solutions for the company.

 

“Consumer preferences, powered by new technologies, are rapidly changing the beauty industry,” Travis said. “Michael’s forward-thinking approach to technology and commerce combined with his deep expertise in building innovative digital and analytics capabilities will further advance our brands’ growing technology needs and maximize our leadership potential in innovative technology.”

 

Smith joins Estée Lauder from the technology consulting company Borma Technologies, which he founded and led as CEO, specializing in technology and management advisement for the sports, life sciences and technologies industries. He has held various technology leadership positions at such companies as Mylan, where he was global head of digital and innovation and global business services. He spent 22 years with Nike in various brand and technology roles. He also is a member of multiple advisory boards.