Got2b introduces Powder'ful volumizing styling powder

DUSSELDORF, Germany — Henkel's Got2b hair care brand is bringing to the U.S. market its Powder'ful volumizing styling powder.

The Got2b Powder'ful volumizing styling powder is formulated with virtually weightless microparticles designed to help texturize the hair's surface, giving hair root lift in 10 seconds. Shake the powder onto dry hair to give hair an immediate volume boost.

The product will be available in March at Walgreens, CVS, Rite Aid, Ulta and Meijer locations for $5.99.