Hum Nutrition unveils dissolvable collagen tablet
Beauty vitamin and supplement company, Hum Nutrition has announced the launch of its first-dissolvable collagen tablet.
The Collagen Pop, which enhances water with premium marine collagen peptides and vitamin C, addresses the needs of dry and dull skin, fine lines, loss of firmness and elasticity, the Los Angeles-based company said.
“Hum's mission is to help consumers look and feel their absolute best from the inside out by bringing them best-in-class, clinically-tested supplements,” Walter Faulstroh, co-founder and CEO of Hum Nutrition said. “With Collagen Pop, we wanted to take it a step further by solving a need in the growing ingestible collagen market with the first-ever dissolvable collagen tablet that is not only the best in its class, ultra-convenient when on the go, delicious tasting, and clinically-researched but also attractively priced.”
To spread the word about this new innovation, Hum and Sephora have joined forces to ensure the products are displayed in the retailer's front window. In addition, shoppers are to be greeted by the product's wellness display, found inside the store.
Collagen Pop also is infused with real rose petals, dissolves in 8-oz. of water and does not require stirring, the company said.
Hum Nutrition’s Collagen Pop comes in a 10-day supply that retails for $12 and a 30-day supply for $30 that can be purchased on the company’s website and in all Sephora locations and its e-commerce site.
The Collagen Pop, which enhances water with premium marine collagen peptides and vitamin C, addresses the needs of dry and dull skin, fine lines, loss of firmness and elasticity, the Los Angeles-based company said.
“Hum's mission is to help consumers look and feel their absolute best from the inside out by bringing them best-in-class, clinically-tested supplements,” Walter Faulstroh, co-founder and CEO of Hum Nutrition said. “With Collagen Pop, we wanted to take it a step further by solving a need in the growing ingestible collagen market with the first-ever dissolvable collagen tablet that is not only the best in its class, ultra-convenient when on the go, delicious tasting, and clinically-researched but also attractively priced.”
To spread the word about this new innovation, Hum and Sephora have joined forces to ensure the products are displayed in the retailer's front window. In addition, shoppers are to be greeted by the product's wellness display, found inside the store.
Collagen Pop also is infused with real rose petals, dissolves in 8-oz. of water and does not require stirring, the company said.
Hum Nutrition’s Collagen Pop comes in a 10-day supply that retails for $12 and a 30-day supply for $30 that can be purchased on the company’s website and in all Sephora locations and its e-commerce site.