LIVE FROM MARKETPLACE: Shedding light on toothbrush sanitizing

BOSTON Violight has melded sanitizing technology and fashion to bring to market the sleek Violight toothbrush sanitizer. Using a germicidal UV bulb — the same technology used in hospitals — Violight promises to remove 99.9% of toothbrush germs.

The product is available in a personal/travel size for on-the-go convenience or as a countertop unit with the capability to hold up to four toothbrushes. The countertop unit fits all sizes of toothbrushes, including children’s and electric heads.