Markwins' wet n wild launches 2008 products

CITY OF INDUSTRY Wet n wild is gearing up for 2008 with a string of new product launches, including a mineral-based powder formula.

Marking its entrance into the mineral makeup segment, the new wet n wild Ultimate Minerals powder foundation is a light formula, suitable for sensitive skin, that promises to provide natural-looking coverage.

Also new for 2008:

• Glassy Gloss Jelly Pops available in such shades as Just Peachy, Pink Sugar and Candy Apple.
• MegaGlo Illuminating Powder, which is an all-in-one illuminator that blends four complementary shades.
• MegaMixers Flavored Lip Balm in such flavors as Strawberry Daiquiri, Pina Colada, Island Mojo and Berry Fizz.
• Perfect Pair Eye Wand, which is a pencil that combines a soft eyeshadow shade on one end and an eyeliner on the other end.
• Perfect Pair Lip Wand, which is a wand that combines a lipstick shade on one end and a liner on the other.
• Silk Finish Highlight & Contour Blush kits coordinate shades that work together or alone.
• Wild Shine Lip Lacquer is a moisturizing, full coverage formula that offers the shine of a gloss.