Reese Witherspoon, Avon to launch fragrance

NEW YORK The world of celebrity-backed fragrances just got a little bigger as Avon Products has teamed up with actress Reese Witherspoon to launch her first fragrance, according to published reports.

The fragrance, called Bloom by Reese Witherspoon, is expected to be out globally in November, reports stated.

For the past two years, Witherspoon has served as Avon's global ambassador and brand spokesperson.