Russian-born businesswoman and former Soviet TV anchor taps PR firm to promote cosmetics business

7/8/2009

FORT LAUDERDALE, Fla. Former Soviet TV news anchor Galina Todd has retained the international public relations firm TransMedia Group to promote her cosmetics business.

"We can't wait to introduce this gorgeous 52-year-old Russian magazine cover girl to the American masses," stated TransMedia Group CEO Tom Madden, a former VP at NBC.

The Moy Sekret by Galina line is a collection of American and European-made Russian beauty secrets for skin and hair care. TransMedia will be launching her newest products, including an all-natural hair restoration and thickening line that is licensed out of Spain, as well as her French perfume called "Mon Secret."

"I want my generation of baby boomers, the most populous generation of people in the world today, to wake up every morning and say 'Hello Beautiful!'" stated Todd, who recently was named Russian-American Businesswoman of the Year by Russian magazine Bomond. "I am confident that TransMedia Group will help us target this group, as well as all groups, of strong women full of hope and the desire to be beautiful."

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