Trower to join Estee Lauder as vp of global communications

NEW YORK The Estee Lauder Companies has hired Alexandra Trower as executive vice president of global communications, reporting to chief executive officer William Lauder.

In her new role, Trower will direct the overall communications strategy at The Estee Lauder Companies. She will oversee the four specialties of global communications—brand communications, corporate communications, internal communications and consumer communications. In addition, she will counsel senior corporate executives, brand presidents and others throughout the global organization on communications issues and events, while working closely with investor relations.

Previously, Trower was senior vice president of media relations for Bank of America. Before that she was a managing director at JPMorgan Chase. She also spent 10 years at Chancellor LGT Asset Management, now part of Invesco, where she was vice president of corporate communications.