Walgreens, Unilever again partner on Give H2OPE to Others philanthropy
DEERFIELD, Ill. - Walgreens and Unilever are again joining forces with social enterprise ME to WE to empower Walgreens customers to help make a difference. Customers can help provide developing communities in Africa with access to clean water through a store purchase and the program Give H2OPE to Others (#GiveH2OPE).
"Walgreens today continues a long-standing commitment of meaningful global corporate citizenship focused on making an impact in the community, environment, workplace and marketplace," stated Alex Gourlay, co-COO for Walgreens Boots Alliance. "Our participation in Give H2OPE to Others for a second year reflects this mission of making it easy for our customers to take part and help make a difference around the world."
From July 31 through Aug. 27, 2016, a donation will be made for customers who purchase select Unilever TRESemmé, Suave, Caress or AXE products at participating Walgreens stores.
This donation will help provide five gallons of clean water to a family in a developing community. In addition, customers purchasing two or more select Unilever products at Walgreens will help provide 15 gallons of clean water.
Through these purchases, Walgreens and Unilever, with the help of ME to WE – a social enterprise that creates socially conscious products and experiences that allow people to do good through their everyday choices – hope to provide the Kenyan village of Esinoni with access to clean water through the construction of a borehole, a 200-meter deep well.
"At Unilever, we find brands that are integrating sustainable living into their core purpose are driving success," added Todd Tillemans, corporate EVP, president customer development, Unilever. "Moving into the second year of this partnership is further proof that small actions, like making a simple purchase, can add up to a big difference. We are proud to help provide access to clean drinking water and believe that together we can create a bright future."
Last year, Walgreens and Unilever helped donate more than 17.5 million gallons of clean water to the rural Kenyan village of Kipsongol. The donation was made through the construction of a borehole that helped give approximately 2,000 community members, including more than 800 children, access to 31,000 gallons of clean water every day. Providing access to this basic resource has had a ripple effect on the community, helping propel the village's social and economic progress.
"Thanks to ME to WE's partnership with Walgreens and Unilever, we've been able to make a tremendous impact in developing communities around the world by providing thousands of people with access to clean water," said Craig Kielburger, co-founder of ME to WE. "Through Give H2OPE to Others, thousands of more lives will be changed, unlocking opportunities that will empower families to break the cycle of poverty."
All ME to WE products come with a Track Your Impact code for buyers to track exactly where and how their purchase has made an impact in a partner community. Walgreens customers can learn more about the difference their purchases have made by entering the UPC code on the back of the each TRESemmé, Suave, Caress or AXE product package at www.walgreens.com/trackyourimpact.