Bud Light Seltzer adds refreshing lemonade flavor
Bud Light Seltzer is adding a hint of refreshing lemonade to its roster.
New to the brand’s portfolio is Bud Light Seltzer Lemonade, which features is a lemonade taste is available in four flavors — original lemonade, black cherry lemonade, strawberry lemonade and peach lemonade.
“After launching Bud Light Seltzer last year, it quickly became one of the top innovations in the entire category and in the history of the brand. We are excited to continue expanding our portfolio with the new Bud Light Seltzer Lemonade variety pack,” said Andy Goeler, Vice President of Marketing, Bud Light. “Our Seltzer Lemonade marries the bold flavors of lemonade with the refreshing bubbliness of seltzer; this new offering is perfect for both established seltzer fans and those who are looking to give seltzer a try.”
Brewed with lemonade flavor, cane sugar and natural fruit flavor, each 12-oz. can contains 100 calories, 1 g of sugar and a 5% alcohol by volume, the company said.
Bud Light Seltzer Lemonade will be available nationwide beginning Jan. 18.