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07/09/2021

Catalina Crunch rolls out keto-friendly snack mix

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Catalina Crunch is adding a new line of products to its portfolio.

The keto-friendly snack line unveiled its new Crunch Mixes, which are available in four varieties — traditional, spicy kick, cheddar and creamy ranch — contain 5 to 8 g of protein per serving, as well as 4 g of fiber, the company said.

Featuring a twist on the traditional party mix, each bag contains such ingredients as cashews, chickpea pretzels, almonds, pecans and cheese crisps.

“Catalina Crunch has always been my creative outlet when I couldn’t find satisfying alternatives for my favorite foods,” Krishna Kaliannan, founder and CEO of Catalina Snacks said. “Our first and foremost goal has been to make the best tasting foods that are actually better-for-you, and we are thrilled to introduce our first savory snacks. These better-for-you party mixes combine all my favorites into one bag to create a cleaner snacking option that is protein- and fiber-filled.”

In addition, the brand also revamped its image with a new logo, tagline and colors that will roll out across several of its products in the coming months.

“We continue to evolve as a brand and a company,” Joel Warady, president of Catalina Snacks said. “As we enter our third product category within the keto-friendly lifestyle, it is important for us to have a consistent family look across our now 22 available SKUs. We believe that with our new packaging and distinctive brand identity, it will be easier for consumers seeking our products to find them on shelves, no matter where they are merchandised in store.”

Catalina Crunch keto-friendly Crunch Mixes are available online and will launch at retailers in the coming months.

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