Actress Marcia Gay Harden and Purex brand team up for the environment

PHOENIX Purex Natural Elements laundry products is launching its second annual educational campaign to make going green easier and more fun than ever.

Academy Award-winning actress Marcia Gay Harden is spreading the word that consumers can visit PurexSavesGreen.com to design their own eco-friendly tote bags with original, environmentally-friendly slogans for a chance to win a "smart fortwo" vehicle and other great prizes.

“Our consumers have told us they want to do their part to help preserve our planet, but often they don’t know where to start,” explains Jeffrey Huffman, senior brand manager of Purex products. “That was our inspiration for PurexSavesGreen.com: providing an engaging, informative resource that shows consumers how they can easily effect positive change in the environment. Consumer response was overwhelmingly positive, so we’re back for the second year of this important educational campaign.”

Purex Natural Elements brand is a biodegradable laundry detergent made from naturally-sourced cleaning ingredients. It is also the first major laundry detergent recognized by the Environmental Protection Agency’s “Design for the Environment” program.