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Balance Bar introduces new nutrition bar for women

8/18/2011

VALHALLA, N.Y. — Balance Bar on Wednesday launched Nimble, a meal-replacement bar for women that combines beauty and nutrition. Fortified with antioxidants, beta-carotene and 10 mg of FloraGlo Lutein, Nimble provides nutrients for healthy skin and seven ingredients ideal for women: protein (10 g), fiber (5 g), calcium, iron, folate, and vitamins D and B6.


Nimble is sweetened with Truvia rebiana, a zero-calorie sweetener made from the stevia leaf. With 120 calories per bar, Nimble is available in two flavors: peanut butter and yogurt orange swirl.


“Nimble contains the 40-30-30 ratio of carbohydrates, protein and fat that can help stabilize blood sugar, reduce inflammation, steady your mood and improve energy,” stated Joyce Daoust, certified nutritionist and co-author of "The Formula, A Personalized 40-30-30 Weight-Loss Program." “And, the vitamins, minerals, carotenoids and antioxidants found in Nimble all play a key role in maintaining healthy skin.”


In a recent clinical study, the FloraGlo lutein found in Nimble was shown to significantly increase skin hydration by 38% over time in addition to improvement in skin elasticity. And, Nimble serves as a source of beta-carotene, which has been proven to help skin defend against redness and UV-induced damage.


Nimble comes in 1.16-oz. single-serve bars and is certified Kosher. Suggested retail price is $1.69.

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