Buitoni takes the GMOs out of its refrigerated product portfolio

10/25/2016

SOLON, Ohio -- Buitoni, a consumables brand known for its refrigerated pasta and sauces, is making a move to no GMO ingredients.


According to Buitoni, the change is the next step in an ongoing journey to offer consumers products that they know and trust. 


"From our heart and home at Casa Buitoni, the Buitoni brand has always strived to bring high quality, delicious pasta to dinner tables," said Erica Starrfield, Buitoni brand manager. "We know that more and more consumers want to understand where their food comes from and how it's made. Our move to no GMO ingredients and shorter, clearer ingredient statements are part of an ongoing effort to create pasta and sauces that families and individuals trust and continue to enjoy."


Buitoni, which is made without artificial colors and flavors, received verification for its "no GMO ingredients" claim from globally trusted third-party verifier SGS. To achieve this, Buitoni sourced and replaced new ingredients for its recipes and conducted an SGS audit to ensure the process – from the sourcing of ingredients through production – is consistent with the "no GMO ingredients" claim.


Additionally, Buitoni packaging will be redesigned to reflect the brand's ingredient changes and will carry a new "no GMO ingredients" logo. The new packaging will include recipe inspirations, as well, to help consumers create a delicious dinner at home.


The renovated line of Buitoni pasta and sauces will be available in the refrigerated section of retailers nationwide this month.


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