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Chex boasts gluten-free cereals

3/17/2011

MINNEAPOLIS — Chex is looking to reach more cereal lovers by saying "so long" to gluten.


The cereal brand now touts gluten-free products — including honey nut, chocolate, cinnamon, rice and corn — which is called out on the packaging.



“We are thrilled to offer a wide variety of gluten-free family-favorite cereals,” said Liz Mascolo, marketing manager for Chex cereals. “For more than 50 years, Chex has been known and trusted for its great taste and wholesome crunch — and now, we’re also a familiar gluten-free choice.”


The five gluten-free Chex cereals are available for an approximate retail price of $2.99 to $3.29.


 

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