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Chobani a 'champion' for young yogurt eaters

2/23/2010

NEW BERLIN, N.Y. Chobani Greek yogurt announced a new line of yogurt for kids.

Chobani Champions' launch marks the first Greek yogurt in the United States made exclusively for children's tastes.

"At Chobani, we're committed to living the 'Nothing But Good' philosophy," said Hamdi Ulukaya, CEO and founder of AgroFarma, Chobani's parent company. "We take our role as America's No. 1 Greek yogurt brand very seriously and firmly believe good nutrition begins in childhood.  We're pleased to give parents a healthy option for children including the fun and tastiness kids enjoy."

The 2% Chobani Champions line will be sold in 4-oz. cups to better accommodate a child-size appetite. With all of the same nutritional benefits as adult-sized 100% natural Chobani products. Champions will be offered in four delectable flavor combinations, including StrawNana, VerryBerry, HoneyNana and chocolate.

Chobani Champions is available in four-pack multi-packs and will retail for $3.99.

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