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Coca-Cola Enterprises plans to use hybrid delivery trucks

6/25/2008

Coca-Cola Enterprises has announced its plans to add hybrid electric trucks to its fleet. With the additional of 142 hybrid-electric vehicles, the company will have the largest fleet of trucks of that type in North America.

Coca-Cola said adding the vehicles is part of its energy conservation plan. It will bring the delivery trucks to its operations in the United States and Canada following additions to the Midwest Coca-Cola Bottling Co. facility to be completed in August.

John Brock, chief executive officer of Coca-Cola Enterprises, said the vehicles, and other energy saving efforts, will benefit the environment and display good business practices.

Coca-Cola has also stated that its hybrid electric trucks are the largest to meet the industry in North America. Each truck costs about $85,000, much more than traditional delivery trucks. But the company seems optimistic; it said that the new hybrid electric trucks use 32 percent less fuel produce 37 percent less emissions, which should balance the cost difference eventually.

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