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Country Archer Jerky Co. unveils meat-based nutrition bars


SAN BERNARDINO -- One of the leading makers of premium meat snacks has launched a new line of high protein meat-based nutrition bars.

Country Archer says its new True Bars are made from high-quality, real food ingredients with no antibiotics or hormones. The True Bar is available in three flavors: Cayenne made with beef and pork, Herb Citrus made with turkey, and Sweet BBQ made with pork. Unlike other protein bars on the market, The True Bar boasts an ingredient label free of gluten, soy, artificial ingredients, MSG, and nitrites/nitrates.

"Just like our existing jerky line, the meat-based protein bars are appealing to consumers as a healthy, Paleo-friendly post-workout snack, so the addition of The True Bar to our product portfolio was a natural progression," said Country Archer CEO and co-founder Eugene Kang. "Protein is essential to a healthy diet and our new line is an excellent source—20 grams per serving—for  anyone looking to get their daily dose without the extra calories, sugar or junk. More importantly, it's a product you can feel good about feeding to your family."

Perfect for the everyday doer—adventurers, fit foodies, moms on-the-go and more—The True Bar (MSRP: $2.75/1.5 oz. bar) is made to satisfy and nourish. The True Bar joins Country Archer's extensive product assortment of premium grass-fed beef and turkey jerky.

Country Archer's jerky is made from gourmet cuts of extra-lean, USDA-inspected beef and tender turkey, plus fresh, high quality ingredients like chili peppers, pineapple juice, ginger and tamarind. Free of preservatives, nitrates and MSG, Country Archer's jerky flavors include, Teriyaki Beef, Sriracha Beef, Mango Habanero Beef and Honey Dijon Turkey, among others.

Country Archer products are available at retailers nationwide.

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