Crispin doubles down on bringing premium hard cider to market

CHICAGO -- Crispin Cider Company is extending its barrel-aged program with Bourbon Char, a bourbon cask-aged hard apple cider finished with a smoked maple syrup.

In addition to the new selection, Crispin is now offering the Original and Pacific Pear flavors in 6-pack bottles, making the ciders even more accessible to fans.

"We're committed to making an impact on the cider category, as evidenced by our continued flavor innovation," says Anup Shah, marketing director for Crispin Cider Company. "Also, with our shift to 6-pack bottles, we are making Crispin as accessible as possible to drinkers everywhere."

New Bourbon Char offers cider drinkers an apple variety with a touch of smoke and brown sugar sweetness, finished with smoked maple syrup. Bourbon Char is available in select locations nationally for a limited time.

"Fans of Crispin have come to know our ciders for their high quality but have come to love them because of our innovation," says Victoria Tonini, Crispin signature cider creator. "With Bourbon Char, we hope cider drinkers will be pleasantly surprised by the uniquely smoky, yet subtly sweet apple cider. The limited release offers our fans another refreshing, yet complex flavor to elevate their drinking and dining occasions."

Bourbon Char is sold in 22-ounce bottles in select locations nationwide for a limited time. Crispin Original and Pacific Pear flavors are now available nationally in 6-pack bottles.