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Crystal Farms debuts line of Latino cheeses


LAKE MILLS, Wis. -- One of the nation's more popular dairy brands is launching a new line of cheeses aimed at America's rapidly growing Hispanic population.

Crystal Farms' new line features four cheese varieties popular for their versatility and melting capabilities important in Hispanic cooking:

  • Quesadilla – Rich and creamy, Quesadilla cheese can be used in most recipes that call for melting cheese.

  • Oaxaca – Named after a region in Mexico, Oaxaca melts effortlessly into casseroles, refried beans and soups.

  • Asadero – A rich Mexican-style melting cheese, Asadero is ideal for adding buttery flavor to queso, enchiladas and your favorite Mexican fare.

  • Muenster – Though not a traditional Hispanic cheese, Muenster has been adapted to authentic dishes because of its mild flavor and high melting factor.

"Our research shows that consumers are looking for ways to make more authentic and ethnic meals at home, and also prefer to use shredded cheese when cooking," said Katie Egan, senior brand manager for Crystal Farms. "Crystal Farms' new shredded varieties will meet that need and offer more options for enhancing ethnic meals."

Crystal Farms' Hispanic shredded cheeses will be available in the refrigerated case of major retailers nationwide. The packaging will feature recommended recipes for consumers to enjoy.


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