Domino introduces new Earth-friendly CarbonFree Pure Cane Sugar products

4/10/2009

WEST PALM BEACH, Fla. Domino Sugar offers an exciting new CarbonFree-certified line of sugar products with a brand new look, available in select markets for eco-conscious consumers looking to reduce their climate impact.

Domino Sugar’s pure cane products were certified CarbonFree by Carbonfund.org.

The CarbonFree label indicates the production and delivery of Domino Sugar’s new specially marked green and yellow packages result in net zero carbon emissions.

“The launch of Domino CarbonFree Sugar cements our commitment to expanding our offerings of earth-friendly products,” said Brian O’Malley, president of Domino Foods, Inc. “We are proud to be the only company to provide carbon neutral sugar products due to our own business practices, specifically our eco-friendly farming and renewable energy production.”

The certification began with a life cycle assessment by the Edinburg Center for Carbon Management that determined each product’s entire carbon footprint. The analysis spanned from the primary inputs of planting and growing the sugar cane, through the harvesting, milling, processing and packaging, to the product’s final delivery to store shelves. The carbon footprint was then displaced by the company’s own production and supply of clean, renewable energy, which cuts greenhouse gas emissions.

The Domino CarbonFree Sugar line is grown, processed and packaged in South Florida. The sugar process is powered by the company’s own renewable energy facility, the largest of its kind in North America, which uses sugar cane fiber and recycled urban wood waste to produce clean energy. The facility also provides electricity for tens of thousands of homes in the area.

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