Duncan Hines introduces Frosting Creations


PARSIPPANY, N.J. — Duncan Hines is looking to stir up dessert possibilities by unveiling a new proprietary frosting system.

Frosting Creations are created by pouring one of 12 flavor combination mixes — including cinnamon roll, cotton candy, chocolate mint, strawberry shortcake, chocolate almond, bubble gum, orange crème, mocha, chocolate marshmallow, white chocolate raspberry, cherry vanilla and caramel flavors — into a specially formulated frosting starter.

“Bakers are dessert artists, and the new Duncan Hines Frosting Creations line gives them an entirely new palate of colors and flavors to really elevate their creations,” said Stefan Aps, director of marketing for Duncan Hines. “The boundless creativity of our fans was a key inspiration for this product, and now they have an additional leg up to becoming the most creative and coveted baker on the block.”

Duncan Hines' Frosting Creations frosting starter carries a suggested retail price range of $1.70 to $1.99 and flavor mixes carry a suggested retail price range of 89 cents to 99 cents.

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