Entenmann's expands Little Bites line with snack bars

HORSHAM, Pa. -- One of the biggest snack brands in the world has announced a new extension to its popular Little Bites line. 

Entenmann's new Little Bites Snackin' Bites are portable, pre-packaged, soft baked mini bars for families' on-the-go-needs. The new bites come in Apple Cinnamon and Strawberry flavors.

"We have spent time developing this new line, building upon our Little Bites heritage and reputation," said Maureen Sticco, director of marketing for Entenmann's. "Since 1999, the Little Bites brand has resonated with families; it enjoys a unique position in the marketplace as a good-choice, multi-piece snack that parents and kids love."

Baked in a soft cereal-bar-like crust, Little Bites Snackin' Bites Apple Cinnamon are filled with the flavor of apples and seasoned with cinnamon, while Little Bites Snackin' Bites Strawberry are made with a sweet strawberry filling.

The new bite-sized snackin' mini bars contain no artificial flavors, colors, or preservatives and have 0g trans fat. Each box contains five pre-portioned and portable pouches, each with six individual Snackin' Bites mini bars.