Essentia wins Beverage Forum accolade amid growth

4/27/2018
After appointing a new chief marketing officer, bottled water company Essentia Water announced its first quarter results for 2018.

The Bothell, Wash.-based company reported that it had continued to generate accelerated growth in retail. Within the past 52 weeks, more than $136 million in retail measured sales with an 84% growth was reported.

“Our business continues to grow at an unbelievable rate, and I am incredibly pleased with our accomplishments to date,” Ken Uptain, CEO and founder of Essentia Water, said. “While we recognize that there is still much work to do, I am encouraged by this sustained progression and applaud the entire Essentia team for their unwavering focus and commitment to our collective mission.”

Essentia drove nearly 30% of the premium water category growth in the first quarter and a 44% of growth within the same space in P3 2018, which ended March 25. The sales team also has furthered the brand’s growth by securing more than 22,000 new doors, the company said.

The 2018 Beverage Awards Forum, which took place on April 24 and 25 in Chicago, also named the brand its “Small Company of the Year.”

“In today’s competitive market, there’s no question that premium bottled water has become one of the most sought-after categories in the beverage industry,” Michael Bellas, co-chairman of the Beverage Forum, and chairman and CEO of the Beverage Marketing Corporation said. “We are thrilled to recognize and celebrate Essentia for its outstanding progress as a premium beverage brand, and we look forward to seeing what the future holds.”

This accolade is awarded to companies under $1 billion in revenue that have grown by embracing the challenges of new-age beverage trends, increased omnichannel shopping, and harnessed the influence from digital media and new distribution channels.

“It is extremely humbling to be recognized for our hard work and determination in bringing Essentia and its benefits to the mainstream. And I think equally important is our ability to develop a brand that is truly resonating with consumers,” Uptain said. “The future looks very promising for Essentia, and we are ready to embrace new opportunities and challenges on the horizon."
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