Eureka! brings six new organic loaves to the bread aisle

HORSHAM, Pa. -- A California brand is leveraging consumers' growing desires for healthy foods with the national launch of six organic bread varieties.

Eureka! Organic Bread contains no artificial flavors, colors, preservatives or high fructose corn syrup and is USDA Organic and Vegan Certified.

"Historically, organic bread brings to mind the notion of being bland, boring and taste-less – a stigma eureka! Organic Bread is working to change," said Marlene Sidhu, senior brand manager of eureka! Organic Bread. "We believe everyone should be given the opportunity to discover great-tasting organic bread and are excited to continue to grow our fan base nationwide."

All eureka! Organic Bread varieties have been recently Non-GMO Project Verified. The Non-GMO Project is North America's only independent verification for products made according to best practices for GMO avoidance. This announcement comes as another step to help consumers discover great tasting organic bread with high-quality ingredients.

Eureka! Organic Bread varieties include:

• Eureka! Grainiac Organic Bread (27 oz. and 18oz varieties)

• Eureka! Saaa-Wheat Organic Bread (27 oz. and 18oz varieties)

• Eureka! Seeds the Day Organic Bread (27 oz. and 18oz varieties)

• Eureka! Top Seed Organic Bread (18oz variety)

• Eureka! Smoooooth Wheat Organic Bread (18oz variety)

• Eureka! Sweet Baby Grains Organic Bread (18oz variety)

"Eureka! Organic Bread offers nutritionally-conscious consumers great-tasting premium organic bread with high-quality ingredients, proving that eating better doesn't have to mean sacrificing taste," said Ashely Koff, R.D. "Not only is eureka! Organic bread delicious and bursting with flavor, but it's a great  nutritious option since it's made with whole grains and contains no artificial flavors colors, preservatives or high fructose corn syrup."

Eureka! Organic Bread is now available at major retailers across the U.S. for the suggested retail price $3.99 to $5.69.