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Hallmark celebrates pets, people

Hallmark is introducing two lines to its collection this summer. The Kansas City, Mo.-based greeting card publisher is offering Woof and Purr, a line of cards for animal lovers that feature cards celebrating a new pet and pet adoption, and offering sympathy for an ill pet or loss of a pet.

It also is unveiling Out of the Blue, a line of cards that gives consumers more ways to connect with the people who make a difference in their life every day, in ways big and small. The line features cards to help people during a difficult time, to offer a paper hug or to celebrate such occasions as a gender reveal or a dance recital.
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