HappyFamily expands portfolio with new product lines

3/2/2012

NEW YORK — Organic food brand HappyFamily introduced 15 new products that are designed to offer functional, healthy meals and snacks for kids of all ages.


Three new product lines — HappyTot Plus, HappyTimes and HappyTot toddler meals bowls — in addition to three HappyMunchies items join the company's portfolio.




  • HappyTot Plus pouches are portable snacks that feature organic fruits and vegetables, and are fortified with choline and supergrain Salba. The pouches are available in blueberry, apple and purple carrot; kale, apple and mango; and strawberry, kiwi, beet and pear varieties for a suggested retail price range of $1.79 to $2.29 each;




  • HappyTimes includes five organic single-serve snacks: Veggie Pals, Sunny Buddies, Yummy Yogis, Mixed Fruit Yogis and Crazy Crunchies. Each bite-size snack includes real fruit, whole grains and organic yogurt. The products are sold in boxes of five pouches each for a suggested retail price range of $4.99 to $5.49. Veggie Pals also are available as individual snack packs for a suggested retail price of $1.29 each;




  • HappyTot toddler meal bowls are available in four varieties: chicken, vegetables and quinoa; super beefy pasta; vegetable ravioli and vegetables, brown rice and turkey. The items are individually sold for a suggested retail price of $2.99 to $3.79 per bowl;




  • HappyMunchies now includes carrot rice cakes, apple rice cakes and apple and kale croc-shaped puffed corn snacks. HappyMunchies are sold in individual bags for a suggested retail price of $2.99 to $3.49 each.




All the new HappyFamily products are sold in BPA-free packaging and will be available in stores next month.

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