Heinz Ketchup, actress Josie Bissett team up to make memories

PITTSBURGH Heinz Ketchup and Josie Bissett are teaming up to encourage consumers to celebrate a priceless part of daily life: memorable moments.

“Whether you cook up traditions in the kitchen or grow them in the backyard, it’s important to create precious memories for your children and family,” said Josie Bissett, actress, mom and author of the book "Making Memories." "My family has made many memories around the table with Heinz Ketchup, and I know that the stories Americans share will help inspire us all to create new ones."

Taking cues from Bissett's book, at www.HeinzWholesomeMemories.com, families are invited to share their personal photos and favorite memories. For each story shared, Heinz will make a donation to the National Gardening Association, and 57 memories will be selected to win a Growing Wholesome Memories kit, filled with supplies for creating new memories at home. In keeping with the iconic Heinz “57,” the goal is to collect 57,000 inspiring memories.

Additionally, Heinz will make a donation to the National Gardening Association that will help fund the creation of intergenerational gardens that allow family members of all ages to grow new memories together. Just as Heinz Ketchup has more than 130 years of passion and tradition in growing and selecting the perfect tomatoes —“Grown, Not Made” from Heinz seeds — the National Gardening Association encourages Americans to foster a love for gardening and growing their own food.

“We believe creating memorable family experiences is an important part of childhood, and whether it’s growing, cooking or eating, food often plays a special part in these moments,” said Noel Geoffroy, director of Heinz Ketchup. “For years, Americans have shared with us how Heinz Ketchup inspired their family memories through letters, phone calls and e-mails. We hope that by providing a forum through the Heinz Wholesome Memories contest and the intergenerational gardens, we’ll continue to provide inspiration for the creation of new memories for years to come.”

Learn more about how Heinz Ketchup is “Grown, Not Made,” plus view new recipes, promotions, brand history and product information on the new Web site, www.HeinzKetchup.com.

For inspiration for creating new family memories, visit www.HeinzWholesomeMemories.com.