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Hi-Chew goes grape

9/28/2010

LOS ANGELES Hi-Chew's line of fruit chews now features a grape flavor.


“Our grape flavor has been a popular treat especially among children in Japan,” said Toshiya Yasuda, president of Morinaga America. “We are confident that by bringing our grape flavor to America, we will not only delight our current fans, [but] we [also] will stimulate more curiosity in trying Hi-Chew fruit chews that will gain us an even greater following after sampling one of our fruity, chewy candies.”


Hi-Chew is available at convenience stores and such retailers as Ralphs grocery stores.


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