Just Born promotes Petronio to EVP and COO positions

BETHLEHEM, Pa. Just Born’s vice president of customer and brand development has been promoted to executive vice president and chief operating officer, the company announced Tuesday.

Matt Petronio, who has been an employee of Just Born for the past five years, acquired his position after the company’s current president and chief operating officer, Samuel Torrence, announced his retirement the same day. Torrence is said to keep is position as president until his departure in June 2008.

In addition to working at Just Born, Petronio has served in various management positions at Procter and Gamble, M&M/Mars, and Farmland Dairies.

"Matt and his team have significantly improved our Brand’s performance in the market and strengthened our relationship with our customers and consumers," said co-chief executive officer Ross Born of the decision. "We are confident he will build upon the momentum already achieved."

Just Born, a privately owned confectionery, develops sweets like PEEPS Marshmallow Candies and PEANUT CHEWS, and associates and markets its candy in over 50 countries.