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Koia introduces protein drinks powered by plants, not sugar


LOS ANGELES — One of the first refrigerated, ready-to-drink, 100% plant-based protein lines to retail nationally has launched nationwide.

The Koia line of beverages delivers a 5-to-1 ratio of plant protein to sugar content, featuring natural ingredients that are soy-free, dairy-free, gluten-free, and non-GMO.

A 12-ounce serving of Koia includes 16-18 grams of plant-based protein along with 5-8 grams of natural fiber, making Koia an ideal meal accompaniment, post workout beverage or healthy snack. A proprietary blend of rice, pea and hemp proteins are at the heart of Koia's recipe, helping to create a smooth, craveable texture in a chilled, grab-and-go beverage.

"People looking for a healthier protein option shouldn't have to compromise on flavor or consume hidden calories, excess sugars or artificial ingredients. We're as conscious about what we put into Koia as what we keep out. The result is an honest, craveable beverage that people can actually feel good about," said Dustin Baker, co-founder of Koia.

Three flavors of Koia are now available: Vanilla Bean, Cacao Bean and Coconut Almond. Each beverage retails for $5.99 and can be found in the refrigerated section of Whole Foods Markets.

Koia expects to expand distribution in the natural food channel while introducing new beverage flavors in 2017. 

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