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Lifeway Foods launches BioKefir probiotic beverages

7/21/2010

MORTON GROVE, Ill. Lifeway Foods has launched a line of probiotic beverages that support immunity, heart health and digestion.

New 3.5-oz. BioKefir shots are sold in four-packs and five varieties, including:

  • BioKefir for immunity – available in pomegranate/blueberry and kiwi/passion fruit;
  • BioKefir for heart health – available in blackberry and black cherry; and
  • BioKefir for digestion – available in vanilla.

All five BioKefir flavors contain ProBoost, Lifeway's exclusive new blend of live and active probiotic cultures, designed to strengthen immune response and alleviate digestive troubles. ProBoost enhances Lifeway's longtime 10-Kefir culture probiotic combination with two new strains –– Bifidobacterium lactis HN019 and Lactobacillus acidophilus NCFM –– that add extra benefits for building immunity and aiding digestion. All 12 powerful probiotic cultures are available in every sip of BioKefir, Lifeway Foods said.

"Our new BioKefir shots will enable health-conscious consumers to get their daily dose of probiotics, vitamin C, antioxidants and fiber quickly, easily and with no interference to their schedules or diets," said Julie Smolyansky, CEO of Lifeway Foods. "The 3.5-oz. package fits with today's fast-paced lifestyles, can be carried anywhere and ensures that you can always add a health boost to your day."

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