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Makers of relaxation beverage to launch 'relaxation shot'

7/1/2009

HOUSTON Layfield Energy and Innovative Beverage Group announced the introduction of Drank Deuce, a compact 2 oz. version of the popular Drank beverage that promises relaxation.

The Extreme Relaxation formula behind Drank creates its relaxing effect by combining melatonin, valerian root and rose hips. Drank Deuce will complement the existing 16 oz. Drank beverage brand by offering consumers a great-tasting instant relaxation shot, with only 16 calories, 4 g of carbohydrates and 4 g of sugar per serving. Its compact, yet powerful, size with extremely relaxing properties allows Drank Deuce to slip easily into a purse or pocket for relaxation on-the-go, after a tough workout or at the end of a hard day.

"Drank Deuce was a natural evolution and a direct answer to customer demand for something smaller, with fewer calories. Plus, the product is highly portable, and under the specified liquid limit for airport security, which makes it the perfect travel companion when crossing multiple time zones," said Peter Bianchi, CEO Innovative Beverage Group.

Drank Deuce is the newest addition to the Innovative Beverage portfolio, exploding onto the functional beverage scene to help propel the Drank brand forward by utilizing its premier distribution network that includes wholesalers for such industry heavyweights as Anheuser-Busch, Coke, Pepsi and Miller Brewing Co.

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