More kombucha drinks coming to the refrigerated case

LAKE SUCCESS, N.Y. -- A leader in developing cold-pressed juices and juice drinks for the mass market is launching a new line of certified USDA organic Kombucha Drinks.

BluePrint says its new drinks combine organic cold-pressed juices with fermented tea. 

"Our dedicated BluePrint consumers have been asking for a Kombucha product.  We know they are on-the-go and need solutions to fit their lifestyles," said Alex Galindez, general manager, BluePrint. "When small-batch brewed Kombucha is blended with our crafted organic cold-pressed juice, we think it truly is 'magic in a bottle.'  BluePrint is dedicated to helping consumers lead healthier, more energy-filled lives—organically."

Sales of kombucha jumped nearly five times between 2013 and 2015, to about $600 million a year, according to retail analysts at Markets and Markets.

The new BluePrint line consists of four varieties in 14-fluid ounce bottles:  

• Kale-a-lu-ya: Kale, spinach, parsley juice is the ultimate refreshing beverage and an excellent source of antioxidant Vitamin A.

• Miss Tang: Lime, lemon and ginger juice helps to support the immune system. 

• Raise the Roots: Beet, carrot and ginger juice helps to maintain stamina for extra-curricular activities and is packed with Vitamin A.

• Sweet Heat: Ginger, apple and lemon juice with a cayenne pepper kick to help reset and re-energize.

BluePrint's Kombucha drink line will debut at retailers nationwide in September. Each drink will sell for a suggested retail price of MSRP $3.49 per bottle.