Mountain Dew brings back Blast

PURCHASE, N.Y. — Mountain Dew has some great news for fans of its Mtn Dew Baja Blast beverage: The oft-requested flavor will be available in bottles again for spring and summer 2015, beginning April 20. And for the first time, Mtn Dew Sangrita Blast, a citrus-punch beverage available only at Taco Bell will also be available for a limited time in bottles and cans. 

 

"Mountain Dew has always been committed to having ongoing conversations with our loyal fans and really listening to what they want," said Greg Lyons, VP of marketing, Mountain Dew. "After seeing the excitement DEW Nation had with last year's surprise announcement of Mtn Dew Baja Blast coming to shelves, there was no question we had to bring it back."

 

The two beverages are only available while supplies last. Baja Blast made its debut over a decade ago as an exclusive beverage at Taco Bell. According to the brand, it’s the second largest and fastest growing beverage sold at Taco Bell, amassing more than $1 billion in sales since it was first introduced.