Muuna launches new flavor offerings

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Muuna launches new flavor offerings

By Gisselle Gaitan - 02/06/2018
Muuna, a company focused on reimagining cottage cheese has announced it would be expanding its product portfolio by adding three new flavor launches. The new additions, black cherry, vanilla and raspberry are being introduced alongside the already released pineapple, peach, blueberry, strawberry, and mango flavors, on the heels of the New York City-based company's retail expansion.

The line is distributed in more than 80% of the Northeast, where cottage cheese category dollars sales trends outpace those for yogurt and several other dairy products, the company said.

"Backed by extensive research, including a deep-dive into consumer flavor demand in the yogurt category, our in-house R&D team created these new flavors. The debut of Black Cherry and Vanilla mark a first in the cottage cheese category, as consumers previously have only seen these flavors available in yogurt," Gerard Meyer, CEO of Muuna said. "Cottage cheese continues to gain popularity as it's listed among 2018's top food trends; plus, the on-the-go portability of our single-serve cups meets consumer demand for delicious, nutritious snack foods."

Muuna products contain 15 to 19 grams of protein per 5.3-oz. cup, 9 grams of sugar, and 120 to 130 calories per cup. The snacks also contain real pieces of fruit, no artificial colors, sweeteners or flavors, the company said.

Products from Muuna are available for purchase in retailers such as Walmart, ShopRite, Giant, Stop & Shop among many others. A complete list of locations along with product availability can be found on the company's website.