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New, not too sweet 
tea hits shelves

5/16/2012

ATLANTA — Coca-Cola’s Honest Tea brand began the rollout of its Not Too Sweet Tea, a traditional sweet tea with 40% less sugar and calories than the leading sweet teas. The new addition to Honest Tea’s lineup is brewed with organic black tea leaves and is sweetened with “just a tad” (25 g) of organic cane sugar and organic stevia. Each 16.9-fl.-oz. bottle contains 100 calories, compared with leading brands of sweet tea, which contain an average of 43 g of sugar and 174 calories per 16.9-fl.-oz. bottle. Like other products under the Honest Tea brand, Not Too Sweet Tea is USDA-certified organic and fair-trade-certified. It has a suggested retail price of $1.49.

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