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New Tic Tac mints promise 'best of both worlds'

2/26/2015


SOMERSET, N.J. — Tic Tac mints, a brand from the Ferrero Co., announced the launch of new Spearmint Mix Tic Tac mints. The announcement marks the brand's first new mint flavors since the roll out of the Powermint Tic Tac in 2010.


 


“The introduction of Spearmint Mix Tic Tac mints gives us an opportunity to return to our roots while putting an innovative twist on a classic mint flavor that our fans have come to expect from us,” said Todd Midura, marketing category manager of Tic Tac mints at Ferrero U.S.A. Inc.  “Much like the unpredictable moments of the day, it offers a contrast of flavors that work together to give fans the best of both worlds — mild and intense — in a single pack.”


 


The new Spearmint Mix variety will be available beginning this month. It joins the brand's existing mint flavors, which include Freshmints, Powermint and Wintergreen. 


 

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