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Pebbles gets a 'boulder' treatment

6/22/2011

PARSIPPANY, N.J. — Post Foods has expanded its Pebbles cereal lineup with a limited-edition flavor.


New Pebbles Boulders Stone Age caramel apple now is available on store shelves nationwide. Each serving of the new cereal, which features caramel-flavored boulders and caramel-flavored dinosaur bones, contains 110 calories and 16 g of whole grains, while providing 10 essential vitamins and minerals, Post said.


Post said it will continue to introduce more delicious limited-edition Boulders flavors throughout the year.


“We’re excited to add a new cereal line to the Pebbles family, with the goodness of whole grains and great new taste of caramel apple,” Post director of marketing Tony Shurman said. “New Pebbles Boulders brings even bigger Flintstone fun to the table each morning.”

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